Nissan Motor (Thailand) (NMT) has announced the launch of the all-new Nissan Almera, its second eco-car made in Thailand.

NMT pioneered eco-cars locally with the March hatchback, which has proved highly popular with local drivers. The company has sold 50,000 units of the March since its launch early last year.

The Nissan Almera is the first model under NMT’s new mid-term business plan, “NMT Power Up 2016”, which was announced in July 2011.

Almera was developed under Thailand’s eco-car program that was initiated by the Thai Ministry of Industry’s Board of Investment and meets all the requirements necessary to receive the “eco-car” designation.

The Almera is powered by a 1.2-litre, 3-cylinder engine with a maximum output of 79 PS (maximum torque of 106 Nm), available in both five-speed manual transmission and Nissan unique continuous variable transmission, the XTRONIC-CVT. It is also equipped with the Nissan’s advanced technology, the Idling stop system and offers CO2 emissions of just 120g/km.

The Almera is built on the V-platform, which is designed for light weight and increased body rigidity. This new sedan is the second product based on this platform, following the Nissan March.

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“The launch of the Almera will strengthen Nissan’s brand power as the leader of the eco-car segment in Thailand. This product will play an important role in achieving a great start to our new mid-term business plan,” said Toru Hasegawa, NMT’s president.

The Almera is produced at NMT’s plant in Samutprakarn, Thailand.