Continental Tyres is targeting a growing share of Thailand’s tyre market with plans to double its retail network to 300 outlets his year.
Around 80% of its tyres sold in Thailand are imported from its plant in Malaysia, the remainder come from Germany.
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The company expects the local car and truck tyre market to reach 8m sales this year, up by 3-4% on last year, reflecting rising vehicle production in the country.
The company targets the high end of the market, and will launch the low noise, low-rolling resistant ContiMaxContact MC5 tyre later this year.
