Ford’s restructuring plan is on track and the company will take further steps if needed to meet its targets, chairman and chief executive William Clay Ford said in Geneva on Tuesday, according to Reuters.

Reuters reported that Ford told journalists at the Geneva Motor Show that Ford Motor Company, which in January announced 35,000 job cuts and the closure of up to seven North American plants, had prepared a “worst-case scenario” which it could implement if necessary.

Ford told Reuters: “We would be foolish if we didn’t have a Plan B fairly well thought out.”

The report adds that the company aims to break even in 2002 and to post annual pretax operating profits of $7 billion by the middle of the decade.

Bill Ford also said that positive developments at the group’s European unit, also in the midst of an overhaul, provided hope for the US operations, according to the Reuters article.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.