PSA has started production at its Kenitra plant in Morocco which has a capacity of 200,000 vehicles from mid-2020 to serve customers in 80 markets.
“At the heart of the Middle East and Africa region, Morocco is an historic and strategic market for our Group and its four brands, Peugeot, Citroën, DS and Opel,” said PSA EVP, Middle East & Africa, Jean-Christophe Quémard.
“We are forging a partnership in Morocco’s automotive industry, thanks to the help of all our partners and the support of the Moroccan authorities.”
The project was launched with the signing of an agreement between PSA and Morocco in June, 2015. Four years on, the event also celebrates the roll-out of an ecosystem for PSA in Morocco, similar to those in place in other Group regions, with a steering centre based in Casablanca for the Middle East and Africa region, as well as an operational R&D centre.
PSA has a network of 62 local suppliers, with 27 new component manufacture sites set up to meet the needs of the Kenitra plant.
Production will start at Kenitra with the new Peugeot 208, jointly manufactured with the Trnava plant in Slovakia.