Sales of 11,667 new vehicles set a January record in New Zealand, according to the Motor Industry Association.

Volume rose 11% year on year to 9,010 passenger vehicles (up 8.6%) and 2,657 commercial vehicles (19%) with both categories also seeing record sales for the month.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Toyota was the overall market leader with 21% market share (2,409 units) followed by GM’s Holden with 13% (1,519 units) and Ford with 9% (1,006 units).

Toyota also headed passenger sales with 22% market share (1,941 units), followed by Holden with 14% (1,280 units) and Hyundai with 8% market share (746 units). The Toyota Corolla was the top selling model with 792 units registered in January (9%), helped by 582 rental car registrations, followed by the Holden Commodore with 445 units (5%) and Toyota RAV4 with 436 units (5%).

Ford was the commercial market leader for the month of January with 19% market share (504 units), followed by Toyota with 18% (468 units) and Nissan third with 10% market share (254 units). The Ford Ranger retained its position as the monthly top selling commercial model for January with 16% market share (417 units) followed by the Toyota Hilux with 12% (324 units) and the Nissan Navara with 10% market share (254 units).

The SUV segment continued to grow last month, reflecting international trends, with 32% market share followed by small passenger cars on 19% and pick-ups/chassis-cabs with 16%.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

“New vehicle sales for 2015 have started where they left off in 2014, with the outlook for 2015 remaining very positive,” said MIA chief David Crawford.