Automotive exhausts specialist the Bosal Group has announced the appointment of Aad L. Goudriaan as the group’s new Chief Executive Officer.
He will take up his post on April 1st, 2010. Aad Goudriaan joins the Bosal Group from DAF Trucks N.V. where he was President.
Karel Bos, the chairman of the Bosal Group said: “I am delighted to welcome Aad in the Bosal Group. He has a proven track record in leading an international technology company, especially in the recent challenging times.”
He continued: ”Aad and I have a similar way of approaching business opportunities and challenges. I look forward to having him on board and taking the helm. The Bosal Group’s long term vision is to continue to develop opportunities in emerging markets and create innovative product lines that cut emissions and increase vehicle versatility. “
Aad Goudriaan said: “I welcome the opportunity to join the Bosal Group and help to shape its future. Bosal is a lean and determined organisation that I believe is in a strong position to grow as the global recession eases.”
Aad Goudriaan was born in 1959 in the Netherlands. He studied at the Nautical Technical College in Rotterdam and holds an MBA from Nijenrode University. He is married with three sons. He joined DAF Trucks N.V. in 1987 and held various Managers positions in Logistics, Manufacturing, and Marketing and Sales, before being appointed President of DAF Trucks N.V. in 2004.

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