South Korea’s leading automotive components manufacturer, Hyundai Mobis, said it would invest KRW5.5bn (US$4.9m) in Chinese artificial intelligence (AI) start-up DeepGlint, according to local reports.

DeepGlint develops 3D image analysis and pattern recognition technologies and is said to be a leader in surveillance and business analysis systems. The company reportedly has developed facial recognition technology that can identify one person out of a billion from a distance of 50 metres.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

With its partnership with DeepGlint, Mobis is looking to develop technologies that recognise in-vehicle movement and facial expressions, along with pattern analysis to provide tailor-made connected services. It wants to develop systems that recognise passenger emotions based on analysis of facial expressions using deep-learning technologies, with a view to offering tailored connected services.

Meanwhile Hyundai Motor revealed its new Sonata mid-size passenger car, due to be launched this month, which uses a third-generation platform made of strengthened steel supplied by Posco which is 55kg lighter than its predecessor, helping reduce fuel consumption and emissions.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact