Mercedes-Benz achieved record unit sales in October with worldwide sales of 155,189 vehicles and growth of 10.1% year on year. In the first 10 months of the year, 1,531,541 vehicles were delivered, up 14.6%.
"In China, we already surpassed our unit sales of 2014 in October. Our SUVs are especially popular there, above all the GLK; half of all those cars sold this year have gone to customers in China. We expect even stronger growth from that model's successor, the GLC," said Ola Källenius, Mercedes-Benz cars marketing and sales chief.
Sales by region and market
In Europe, Mercedes-Benz sold 659,106 units in the first 10 months of the year (+10.8%). Sales in October climbed to a new record (65,390 units, +7.8%), partially due to the launch of the GLC. In Germany, 24,227 vehicles were delivered to customers last month (+1.9%). Growth in October was particularly strong in Spain (+29.4%) and Italy (+25.0%). In Great Britain, Belgium, Sweden, Portugal and Switzerland, more cars were sold than ever before in one month.
In the NAFTA region, sales rose 1.8% to 33,297. Since the beginning of the year 320,186 units were sold there – an increase of 7.9%. In the first 10 months of the year, the number of cars delivered to customers increased in the US (+6.5%), Canada (+18.3%) and Mexico (+17.4%). In the biggest NAFTA market, the US, sales in the first 10 months rose to 278,842 vehicles.
New highs were achieved in the Asia-Pacific region in both October and the first 10 months of the year. Since the beginning of the year unit sales increased over a quarter to 497,914 vehicles. In China, the total number of cars sold in 2014 was already surpassed in October, with 299,375 vehicles delivered to customers in the first 10 months of the year (+32.1%). This was partially due to another sales record in October, with an increase of 42.9% to 33,088 units. In Japan, 53,616 vehicles were sold in the last 10 months (+11.7%).