Mercedes-Benz is to launch its A-Class Sedan at the end of 2018. The car also receives a world premiere at the Paris Show in October. The four-door sedan car will be built in plants at Aguascalientes, Mexico, and Rastatt, Germany, and was developed in Sindelfingen, Germany.
Mercedes-Benz has already presented the A-Class L Sedan at this year's Auto China in Beijing in April. This sedan model was developed exclusively as a long-wheelbase version for the Chinese market and is also produced there exclusively.
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"Following the successful start of the A-Class, things at Mercedes-Benz are happening in quick succession with regard to the new family of compacts. In response to the wish of many customers, we now offer the A-Class for the first time also as a sedan car," says Britta Seeger, Member of the Board of Management of Daimler AG, responsible for Mercedes-Benz Cars Marketing and Sales. "Anyone looking for a compact, sporty sedan with a separate boot now has a new attractive alternative. It will enable us to win new customers for Mercedes-Benz".
Mercedes says the new generation of compacts has made a 'key contribution to the rejuvenation and image change of the Mercedes-Benz brand'. The company pinpoints the launch of the four-door CLA Coupé in the USA in 2013 as the first time a compact car from Mercedes-Benz was sold in the American market. In 2017, nearly one in two buyers of a compact car from Mercedes-Benz in the USA had previously driven a competitor vehicle, and more than 50 percent of CLA customers were new at Mercedes (first-time buyers and conquests).
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