Mazda Motor Europe (MME) announced it would restart sales of new vehicles in Greece later this year with local partner Syngelidis Group.
The new distributor will open a flagship dealership in the south of Athens this summer and models destined for (LHD) Greece include the just-redesigned EU specification 3, MX-5 roadster and CX-5 SUV.
David McGonigle, regional director for central and south east Europe said: “We are very excited to launch new vehicle sales in Greece. Over the past years, we have continually received requests from interested consumers to make our cars available for sale in Greece and we now feel that the time is right.
“With Syngelidis Group, we have found a high-quality local partner who understands our brand and who will ensure a successful re-entry into a market where Mazda has a long history.”
Pol Syngelidis, president and managing director of Syngelidis added: “We are happy that Mazda chose our group for this endeavour at this exciting time for the brand. We are confident that our long-standing commitment to achieving leadership in the local automotive market by providing a complete product and services offering and a top-level customer experience will allow a new generation of Greeks to fall in love with Mazda cars.”
Mazda first entered the market in 1982, selling more than 100,000 vehicles to customers in Greece.
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By GlobalDataA Mazda spokesman told just-auto: “The former distributor went into bankruptcy in 2014 and at this time the Greek recession meant it was felt that it wasn’t the right time to start new vehicle sales until now. However, in the interim period Mazda established a new network of authorised repairers to ensure existing Greek owners still had access to service, maintenance and original parts.”
There is currently a network of 14 authorised repairers, which supply service, maintenance and original parts.