Proton has reportedly seen a jump in its ‘Xchange Programme’ since the government announced the RM5,000 rebate for customers scrapping their old cars aged 10 years and above to buy national cars.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


According to The Edge newspaper, Proton’s managing director Datuk Syed Zainal Abidin Syed Mohamed Tahir said many people had shown interest in Proton’s own programme that had been implemented in 2007, with an average increase of 300% in participation levels.


“This level of acceptance of the programme is most encouraging because we believe this tool is beneficial for the ‘ecosystem’ of the automotive industry as it now stimulates the industry through additional demand for new cars in disposing of the old cars,” he said in a statement yesterday.


Under the scheme, customers can purchase any new Proton car at a RM5,000 discount, except for the Exora which is yet to be launched, but will soon be included in the programme.


These vouchers are to be given to car owners, who trade in their cars that are more than 10 years old and/or are lower than the trade-in value of RM5,000.


The voucher is fixed at RM5,000.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact