View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. News
April 7, 2010

MALAYSIA: DRB-HICOM to assemble Potenza cars

Malaysia’s DRB-HICOM has agreed to assemble and distribute niche cars supplied by Potenza Sports Car Ltd of the UK, including its hybrid and electric models. Potenza is the parent company of sports car manufacturers Westfield and GTM.

Malaysia’s DRB-HICOM has agreed to assemble and distribute niche cars supplied by Potenza Sports Car Ltd of the UK, including its hybrid and electric models. Potenza is the parent company of sports car manufacturers Westfield and GTM.

DRB-HICOM group managing director, Datuk Seri Mohd Kamil Jamil, said his company will explore opportunities to market the cars across the Asia-Pacific region. The Malaysian company is also keen to become a development partner on new vehicle projects and source components locally to reduce costs, helped by Malaysian government incentives.

Julian Turner, managing director of Westfield Sports Cars Ltd, said Potenza group sales could increase fivefold over the next three year as a result of this agreement, from around 400 units last year.

Tony Pugliese

Topics in this article:
NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. The top stories of the day delivered to you every weekday. A weekly roundup of the latest news and analysis, sent every Monday. The industry's most comprehensive news and information delivered every quarter.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU

Thank you for subscribing to Just Auto