Li Auto Inc has unveiled a new high-end vehicle cockpit platform powered by Qualcomm’s latest Snapdragon 8797 Elite automotive chipset, as the Chinese battery electric vehicle (BEV) manufacturer steps up its focus on software-defined vehicles (SDVs) and in-car intelligence development.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The new platform, unveiled at the company’s Livis Day Software and Embodied Intelligence event in Beijing, uses a proprietary operating system (OS) that combines simplicity of use with intuitive interaction. The new in-house OS system allows Li Auto greater control over software integration and user experience.
Qualcomm’s Snapdragon 8797 Elite automotive chipset integrates a 504K CPU, a GPU capable of 8.1 trillion operations per second, and a neural processing unit that can deliver 320 TOPS of AI computing power.
The platform supports Apple CarPlay and Android smartphones, providing seamless, broad cross-platform compatibility. Key features include allowing navigation information to be displayed directly on the vehicle’s head-up display, while entertainment functions can be controlled through steering-wheel-mounted commands. The platform comes with an expanded screen with an adaptive interface design, while in-cabin entertainment has been enhanced with a powerful surround audio system with multiple immersive zones.
An innovative feature is the platform’s real-time eye-tracking technology, which detects the direction occupants are looking and dynamically adjusts interface layouts, including information presentation, with the aim of reducing distractions and improving interaction efficiency.
