Japan’s industry-wide auto sales, including 660cc minivehicles, rose 20.4% year on year in February to 458,228 vehicles, industry data showed on Monday. Year to date sales to the end of February were up 20.9% to 824,897 with non-mini vehicles up 35.9% to 533,249 units and minivehicles up 0.6% to 291,648.

Non-minivehicle sales last month rose 35.1% to 294,887 units while minivehicles were up 0.6% to 163,341.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Excluding minivehicles, Toyota brand sales in February rose 47.9% to 146,145, Lexus was up 257.3% to 3,373; Nissan Motor volume rose 17.8% to 47,948, Honda was up 36.2% to 41,009, Mazda up 43.7% to 16,252; Mitsubishi up 54.6% to 6,000; Suzuki down 13.7% to 5,341 and Subaru up 17.6% to 7,423. Imports rose 16.9% to 14,433.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact