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JAPAN: Toyota to sign US$835m contract for Olympic sponsorship – sources

Toyota will reportedly sign a contract worth JPY100bn (US$835m) on 13 March for Olympic sponsorship.

March 3, 2015

Toyota will reportedly sign a contract worth JPY100bn (US$835m) on 13 March for Olympic sponsorship.

The company will get exclusive worldwide marketing rights under The Olympic Partner (TOP) Programme, The Japan Times reported citing sources.

The 2020 Tokyo Olympic and Paralympic Games will be covered under the contract.

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JAPAN: Toyota to sign US$835m contract for Olympic sponsorship – sources