Toyota Motor (TMC) said on Thursday (19 September) annual capacity at subsidiary Toyota Argentina’s (TASA) Zarate plant will be boosted from from 92,000 units to 140,000 at the end of 2015.

“TASA’s production capacity is being increased in line with expected further growth in demand in Latin America, and exports are also planned to increase to approximately 110,000 units annually,” Toyota said in a statement.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

It will spend about JPY17bn on the capacity increase and updating existing production facilities.

TASA is a supply base for Toyota’s IMV series of ’emerging market’ vehicles produced for export throughout Latin America.

In 2012, TASA exported 63,000 vehicles – about 70% of production – to Brazil and 14 other countries.

“TMC remains committed to activities that are regionally rooted and to contributing to the development of Argentina’s automobile industry and economy,” the automaker said.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact