Toshiyuki Shimegi, head of sales and marketing, took up the post of president of Chrysler Japan on Thursday, becoming the first Japanese to take the helm of the Japan unit in 12 years.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The 50-year-old Shimegi will succeed Christopher Ellis who will return to Chrysler in the US.


Shimegi, a former banker, took his previous post in November 2007.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact