Ineos reportedly has delayed the launch of its electrified Fusilier, blaming weak consumer demand and uncertainty about government policies.
The Guardian noted CEO Sir Jim Ratcliffe only unveiled plans to produce the low emission vehicles in February with production expected to begin in 2027.
Go deeper with GlobalData
However, it emerged on Wednesday that the project to build the Fusilier, to be marketed as a plug-in hybrid and electric vehicle (EV), had been delayed indefinitely.
Ratcliffe reportedly had said the Fusilier, smaller than the company’s existing Grenadier 4×4, would be equipped with an electric motor powered by a battery, as well as a range extender option using a small petrol engine to keep the battery charged up.
However, the company said regulatory changes could hurt the viability of its petrol engine range extender.
The company said: “We are delaying the launch of the Ineos Fusilier for two reasons: reluctant consumer uptake of EVs, and industry uncertainty around tariffs, timings, and taxation.” It added there needed to be long term clarity from policymakers to meet net zero targets.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataAccording to the Guardian, an Ineos Automotive spokesperson told Bloomberg the range extender would be banned in Europe and the UK in 2035.
Should Labour win today’s general election, it has pledged to bring forward the UK ban on the sale of new petrol cars by five years to 2030.
