Webasto AG and Indian automotive component major Sumi Motherson are setting up a joint venture to make sunroofs. The initial investment is pegged at €1.5 million and the joint venture partnership is 51:49 in favour of the German firm.
The assembly unit will be in Noida, near Delhi, though the plan is to use Motherson’s existing facilities across India in future.
The company has already launched a range of sunroofs in India under the Hollandia brand name with prices varying between INR13,500 (€245, simple, pop-up, manual operation) and INR150,000 (€2,725).
The JV plans to take the franchise route for distribution. The management believes that they can achieve 10% fitment in all new cars sold and are already in talks with carmakers.
Guenther Schwanitz, GM-emerging markets for Webasto AG, said: “India holds a lot of potential for automotive lifestyle products and we will supply sunroofs for any car from a Maruti to a Maybach.”
India has not been a strong market for sunroofs and Webasto is the first major brand to enter the market.
Deepesh Rathore / Tilak Swarup