Merlin Garages of Carmarthenshire, Britain’s only importer of the Hindustan Ambassador, is planning a new, soft-top version of the 1950s Morris Oxford-based car for the British market.
Go deeper with GlobalData
Merlin Garages owner David Darrell hopes he might also eventually get a contract to design and build a hard top version for India, complete with air conditioning.
Merlin Garages has been importing the Ambassador as a classic car and an open top version may generate good interest.
Darrell has come up with plans for a soft-top version of the Ambassador and is working with engineering and design experts at the University of Wales, Swansea, to finalise the plans.
Darrell has been working closely with Hindustan Motors, which currently manufactures the ‘Amby’ in West Bengal, and the Welsh Assembly-run Wales Trade International (WTI) organisation.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataHe said, “Thanks to the support of WTI, I have met with the motor company’s representatives to discuss the concept of a 21st century Ambassador.
“There is a real possibility now we could design the version here and even manufacture a soft top and hard top version in Wales.”
Deepesh Rathore / Tilak Swarup
