Mahindra & Mahindra, India’s market leader in utility vehicles, has launched its new ‘indigenously engineered’ Sport Utility Vehicle – Scorpio. The company claims that the new generation SUV ‘aptly bridges the gap between style & adventure, luxury & ruggedness and performance & economy’.
Go deeper with GlobalData
Presenting the Scorpio to the nation Mr Anand Mahindra, Vice Chairman & Managing Director, Mahindra & Mahindra said: “We are extremely proud of the Scorpio and are sure that it would make both customers and car makers think seriously about the Sports Utility Vehicle segment. We at M&M have anticipated the potential of the SUV segment and believe that the strong value proposition the Scorpio offers would make it a winner.”
Available in both diesel and petrol versions, the Scorpio has been designed by Mahindra & Mahindra’s in-house Integrated Design and Manufacturing (IDAM) Team.
Deliveries of the new vehicle across India start at the end of June.
Speaking at the official launch, Mr Alan Durante, Executive Director M&M and President Automotive Sector said, “Scorpio will make India proud! It is a world-class vehicle positioned to carve a new market segment encompassing Utility Vehicles and mid-size cars. Our aim is not just to break into the hard top category, but to achieve a 45% market share. We are truly confident of achieving this target over the next 3 years.”
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData
