German new car sales were down 6.6% in December, but this was a considerable improvement over the previous month, which had seen a year-on-year fall of 18%.


Sales in December were 225,981 cars, bringing full year 2008 sales to 3.09m, a decline of 1.8% over the previous year.


One of the hardest hit manufacturers during the month was Toyota. It saw sales fall 53.3%. Full year sales were down 27% to 96,781.


Volkswagen was market leader during the year with 615, 229 sales. The brand increased its market share to 19.9%, up from 19.3% in 2007. Sales rose in December by 5.7%.


Troubled Opel saw German sales fall 9.5% during the year. Porsche also recorded a substantial fall of 8.2% in 2008.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Winners were Smart (+5.7%) and Fiat (+19.4%). The mini segment was up 18%, according to data from the government’s vehicle registration agency, the Kraftfahrtbundesamt. 40% of the mini segment was the Smart Fortwo, Fiat 500 and Renault Twingo.


Sales of SUVs fell 3%, while sports car sales were down 14.2%, upper medium segment sales were down 18.6% and minivan sales were down 11%.


The diesel share of the market in 2008 was 44.1%, down on 2007. Average CO2 emissions were down 2.9% to 165g/km.

Just Auto Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Auto Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now