Mazda will launch a new concept car called the Hakaze at the Geneva motor show next month.


The Hakaze is a four-seat coupe-style compact crossover SUV designed at the Japanese automaker’s European Design Centre and “aimed at people in their thirties and forties who lead active, adventurous lifestyles”.


The Hakaze is the third concept from a series created around Mazda’s so-called Nagare design language, joining the Nagare and Ryuga concepts launched earlier in this motor show season.


“Even when standing still, Hakaze seems to be effortlessly cutting through the air,” the Mazda press release gushed.


“Outside, the side body panels are textured to give the impression of sand dunes rippled by the wind and the body shape creates a muscular and taut look.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

The rear part of the roof “which gives it a feel similar to a roadster” and the seat layout is said to be unique, as the rear seats slide forward with their lower cushions under the front seats to produce a spacious luggage compartment.