Stephen Norman, a tough-talking Brit and fluent French speaker, who has previously worked for Renault and Fiat, has been appointed to a new role of senior vice president, group marketing coordination at PSA, effective from 12 May.
Norman will be responsible for leading PSA Peugeot Citroën’s marketing and has been tasked with restructuring and building team expertise as Peugeot, Citroën and DS brands move up market and enhance the marketing skills base.
He reports to Linda Jackson, the recently-appointed CEO of the Citroën brand, Yves Bonnefont, CEO of the DS brand, and Maxime Picat, CEO of the Peugeot brand.
Citroen appoints new head of DS brand marketing