Following on from the start of production of the redesigned Fiesta, Ford of Europe has now begun right-hand drive output in Cologne, Germany.
“We have taken this iconic small car’s lovable, fun and sporty-to-drive character to the next level, with a greater choice of models than ever and with advanced technologies and features that small-car customers could only have dreamed of just a few years ago,” said Jim Farley, the automaker’s head of the Europe Middle East and Africa region.
The UK market will get sporty ST-Line, and luxury Vignale and Titanium variants in the next few months with the Active crossover and ST following next year. Previewed at the Geneva show last March, the ST introduces a new 200 PS, three-cylinder 1.5-litre EcoBoost petrol engine that, Ford said, “will deliver an unprecedented combination of power and fuel efficiency”.
Ford is spending EUR293m on new production processes at Cologne to build the car – one of the world’s most efficient vehicle production plants – which builds a new car every 68 seconds.
UK dealers make first deliveries in July.