After the entry of Renault through a joint-venture with Mahindra & Mahindra, it is now the turn of partner Nissan to look seriously at the Indian market.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The company, which already imports the X-Trail compact SUV into India as a completely built unit, is now looking at setting up a manufacturing facility here. This is part of Nissan’s global so called value up plan which involves cutting costs by 15% and selling 28 new and redesigned vehicle models globally by March 2008.
Indians see Nissan as a strong, quality brand but it sells only around 20 small SUVs a month.
Deepesh Rathore
