Hyundai Motor has brought forward the start of volume production at its third plant in Beijing.
“Hyundai determined to move up the mass production plan, which was initially planned for the second half (H2) of this year, at its third car manufacturing facility in Beijing to June,” Beijing Hyundai Motor president Baek Hyo-heum said in an interview with Maeil Business Newspaper in the city.
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“The adjustment in schedule is aimed at producing the Langdong (Avante in Korea; Elantra elsewhere) earlier than planned as the model attracted attention from local media in China when it was unveiled at the Beijing show for the first time.
Hyundai plans to start pilot production from the end of June and begin commercial production in July.
Baek plans to boost sales of Hyundai’s compact car models that are gaining popularity among China’s middle class and sell 380,000 of the Avante in 2012 after shifting 300,000 units last year.
Beijing Hyundai Motor sold 738,900 cars in China last year and its target is 790,000 units this year.
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By GlobalData“Hyundai will try to sell over 800,000 cars although its sales goal is set at 790,000 units,” Baek added.
Hyundai has 3.4m cars in China since the brand was launched a decade ago. Beijing Hyundai now employs 10,000.
“A 10 percent share in the Chinese market is not a remote goal,’ Baek said. Current share is 6.2%.
