The company is taking this step following its record sales in China last year. It is planning to add new dealerships in the southern cities of Shenzhen, Hangzhou and Ningbo, according to Colin Kelly, regional director for Asia Pacific.
According to Kelly, ‘My suspicion is that this year China may become our No.2 market.’
Rolls Royce sales globally exceeded 1,000 units for the first time in 2007. China overtook Japan as RR’s third largest market in 2006 and could surpass the UK this year to take the number two spot.
Sign up for our daily news round-up!
Give your business an edge with our leading industry insights.
Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.
Excellence in Action Continental has secured the Window Displays Innovation Awardin the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.