For the first time ever, Mazda Motor Corporation has exceeded 70,000 unit sales in China over a six-month period, with 70,357 vehicles retailed during January-June 2005.
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This is an increase in sales of 53.6% over the same period last year, showing the automaker is clearly on track to attain its goal of selling 100,000 units in the Chinese market during the 2005 calendar year.
In the first half of 2005, sales of the 6 sedan were up 85.5% compared to last year, at a volume of 31,282 units. Also during the period January through June, 323 sales climbed 40.1% over the prior year to 31,902 units, while Premacy minivan sales rose 23.1% to 7,114 units. All locally produced models showed brisk sales, substantially exceeding the results achieved during 2004.
Mazda has introduced two models to the Chinese market with partner FAW Haima Automobile, an FAW Group subsidiary. The Premacy, manufactured by FAW Haima in Haikou, Hainan Province, was launched in May 2001, followed by the 323 sedan in July 2002. Additionally, the 6 sedan, built by the FAW Car Co. in Changchun, Jilin Province, was introduced in April 2003.
The RX-8 sports car, imported from Japan, has been on sale from July 2005 and has been well received. Mazda also plans to manufacture the 6 5-door hatchback and 6 wagon in China, to be launched in the near future.
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By GlobalDataMazda has set a mid-term goal of 300,000 unit sales in 2010.
