Canadian car shoppers looking
for value and performance contributed to Ford of Canada reporting its best September
car sales in three years. Overall, combined car and truck sales for September
were up 0.7% at 20,748 units compared to the same month last year.
Car sales were up 31.7 per
cent last month (7,080 units) compared to the previous September. Lincoln LS,
just named a "2001 Best Buy" in luxury cars by Carguide magazine and
the Globe and Mail newspaper, saw its best September ever with a 41.9 per cent
sales increase over the previous September. And Ford Focus, also awarded a "2001
Best Buy" title in the economy segment had a strong September with 3,810
sales.
Go deeper with GlobalData
"Canadians expect more
value for their money. Whether they are buying a compact commuter car or a high-performance
luxury sedan, Canadians demand features like innovative styling, a solid ride,
an attractive interior and superior dependability," said Robert Girard,
Vice President, General Sales, Ford Motor Company of Canada, Limited.
"We think both Ford
Focus and Lincoln LS have been recognized by the readers and editors of Carguide
and the Globe and Mail as ‘Best Buys’ because they deliver on these core values,"
Girard added.
A sluggish pick up truck
segment industry-wide, slowed the company’s overall truck sales to 13,668 units,
a 10.2 per cent drop from last September. However, sales of Ford sport utility
vehicles remained strong with Explorer weighing in with a 9.8 per cent increase
over the same month last year and Excursion marking a 11.4 per cent sales increase
compared to the previous September.
Near Decade High in Year-to-date
Sales
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By GlobalDataSo far this year, Canadians
have bought 221,115 Ford and Lincoln cars and trucks – an increase of 2.9
per cent over 1999 and the second-best year-to-date sales result in a decade,
(only surpassed by the 232,547 units sold by the end of September 1997). Car
year-to-date sales equal 77,298, a 16.4% increase compared to the same period
last year and trucks year-to-date sales are 143,817 units, a slight 3.2 per
cent decrease from last year’s record pace.
September Highlights
Lincoln LS scored best September
sales ever
New record set for September sales of Ford Excursion
Ford Mustang weighed in with best September sales in nine years
Best September sales for Grand Marquis since 1996
Ford Motor Company of Canada, Limited
September
2000, and Year-To-Date Vehicle Sales
|
Total
Vehicles |
2000 | 1999 | % Change |
|
September
|
20,748 | 20,602 | 0.70% |
|
January
– September |
221,115 | 214,961 | 2.90% |
|
Total
Cars |
|||
|
September
|
7,080 | 5,375 | 31.70% |
|
January
– September |
77,298 | 66,429 | 16.40% |
|
Total
Trucks |
|||
|
September
|
13,668 | 15,227 | -10.20% |
|
January
– September |
143,817 | 148,532 | -3.20% |
