Faurecia and Borgward have created a joint-venture in China to develop and build complete seats.
The joint-venture – Borgward Faurecia Auto Systems – will develop and produce automotive seats at a new plant with 800 employees located in Tianjin.
Faurecia holds 51 % of the joint-venture, Borgward Group 46% and Borgward Automotive (China), 3%. The plant will develop and produce the full range of automotive seating components starting with the just-in-time assembly of complete seats and will progressively add component products such as seat frames, seat foams and seat covers.
As part of the partnership, a technical centre will also be created for product development, after-sales services and technical support. The JV is expected to reach a total production volume of 400,000 car sets by 2020.
“As part of our expansion strategy — particularly in China, but also in Europe — we are delighted to participate in the revival of the renowned automotive brand Borgward,” said Faurecia CEO, Patrick Koller.
“Our experience with premium and SUV seats was the main reason for the establishment of this new joint venture in China.”
For his part, Borgward Group CEO, Ulrich Walker added: “We are proud to intensify our cooperation with Faurecia, one of the world’s most successful and innovative automotive suppliers.”
From January next year, the JV will develop and manufacture seats for the new Borgward BX5 SUV and other models assembled in China, while it intends later to supply seats to Borgward for its vehicles to be assembled in Europe.
Faurecia’s long-term goal is to develop entire cockpits for future Borgward vehicles.
Faurecia has been operating in China for more than 20 years employing 14,000 people, including 1,000 engineers and is present in 21 cities across all the main automotive regions in China.
The Group now operates 42 factories and four R&D centres.