Toyota is launching a new brand for Australia at next month’s Melbourne motor show.


Its new locally designed range of prestige performance vehicles are branded ‘TRD’ – for Toyota Racing Development. TRD is the long-established umbrella for Toyota racing activities around the world.


The supercharged 3.5-litre V6 TRD Aurion (the locally produced Camry V6) sports sedan and the supercharged four-litre V6 HiLux sports utility will be launched in Australia in 2007.


Both models have extensive performance improvements in engine, brakes and suspension.


Local engineering development and design have been carried out entirely by Toyota Australia, with final assembly carried out supplier Prodrive.

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The recently formed Toyota Style Australia was responsible for exterior and interior design and the TRD division took charge of the mechanical specification.