Jaguar Land Rover Canada has snared Audi Canada president Wolfgang Hoffmann to be its president from 7 March, 2016, responsible for overseeing the brands' operations.
Hoffmann was described in a statement as coming from a "rich background in the automotive industry".
Go deeper with GlobalData
He has previously also been chief operating officer of Automobili Lamborghini America in the US and general manager New York metro area and director of product management for Audi of America.
"Wolfgang's background and proven success in the auto industry are a perfect fit for Jaguar Land Rover Canada," said Joe Eberhardt, president and CEO, Jaguar Land Rover North America. "He brings leadership experience in both the industry and the market that will help lead continued growth in the Canadian market as we achieve sales records and launch new products."
German-born Hoffman will operate from head office in Mississauga, Ontario (just west of Toronto) reporting to Eberhardt in the US.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData
