GM Argentina is celebrating the production of the first Chevrolet Nuevo Corsa at the Rosario Automotive Complex. Suppliers, dealers, business leaders and government officials, including President Eduardo Duhalde and the governor of Santa Fe Province, Carlos A. Reutemann, joined the GM team during this event.
The New Corsa will be sold in a number of export markets – including Chile, Mexico, Paraguay and Uruguay and Brazil, where it is also being produced.
“Our decision to invest in new product programs for the Rosario Complex underscores our support for Argentina and for our customers,” said Jaime Ardila, managing director of GM Argentina.
“This achievement is a great step towards regional integration and the strengthening of the Mercosur automotive industry,” said Maureen Kempston Darkes, GM group vice president and president of GM Latin America, Africa & MidEast.
In his remarks, President Duhalde recalled his first visit to GM’s Rosario plant during the mid-90s and characterised it as an example of the industrial activity necessary to trigger economic recovery.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataThe Rosario Automotive Complex was inaugurated in 1997. Currently, it produces the Corsa lineup, as well as the Chevrolet and Suzuki-badged Grand Vitara SUV. Over 200 Argentinean suppliers partner with GM operations in the country.
In 2001, GM Argentina held a 10.6% market share during what was a challenging period for the country’s automotive industry.