Apollo Tyres said its Vredestein Ultrac summer tyre would be supplied to BMW as original equipment (OE) for the latest X1 SUV.

Produced at the Gyongyoshalasz plant in Hungary, the tyre would be shipped in 205/65 R17 100Y XL size, marked with a star symbol on the sidewall to indicate that it is a bespoke variant specially commissioned by the automaker. The tyres would be delivered directly to BMW’s Regensburg factory in Germany.

The latest OEM supply arrangement for the X1 builds upon another deal announced earlier this year when the BMW selected Ultrac tyres as standard fit for the 2 Series Active Tourer.

This bespoke Ultrac was developed in close collaboration with the automaker to complement the X1’s handling while also maximising fuel efficiency with low rolling resistance.

Supplier and automaker will also make the Ultrac tyres available on the replacement market and at BMW franchised dealers, to ensure long-term support for X1 owner.

Benoit Rivallant, president and CEO of Apollo Tyres Europe, said: “Our highly capable European R&D team are helping us secure a growing number of new OE agreements, showcasing how the premium-quality attributes of Vredestein products can be further developed for specific applications.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.