AAM has named Olaf Bongwald as its Driveline Europe operations president, succeeding Michael Bly, who has been appointed the supplier’s global sales lead for the Driveline Business Unit.

In addition to his leadership of the European driveline business, Bongwald will also be responsible for growing and globalising AAM’s electric drive and hybrid drive business.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

“We are extremely pleased to announce the addition of Olaf to AAM’s executive team,” said AAM chairman and CEO, David Dauch. “Electric drive and hybrid drive systems are quickly becoming a critical part of our driveline technology portfolio.

“Strengthening AAM’s capability in this area of focus is an important priority for us and Olaf’s global technical and operational experience will be instrumental in advancing this global effort as well as our driveline business in Europe.”

Prior to joining AAM, Bongwald was vice president Magna Electronics Global for Magna Electronics, responsible for leading the division in Germany, Austria, Italy, US, Canada, Mexico, Taiwan and China.

Bongwald will be located at AAM’s European headquarters and Engineering Centre in Bad Homburg, Germany.

“We are pleased to appoint Micky as AAM’s global sales lead for the Driveline Business Unit,” added Dauch. “We are confident Micky will continue to ensure AAM is the supplier of choice for our customers as they look for the smartest, lightest, most powerful and most efficient driveline systems.”

Bly joined AAM in 2014 as AAM Europe president. Prior to that he was VP of GM’s European Powertrain Engineering located in Russelsheim, Germany.

Bly has previously held various positions and management roles with GM in powertrain, electrical and electrification engineering, while leading a multitude of powertrain and vehicle programmes in the US, Germany and the UK.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact