New vehicle sales in Vietnam jumped by just over 41% to 16,413 units in December, from 11,631 units in the same month of last year, according to data released by the Vietnam Automotive Manufacturers Association.

Full-year sales increased by 38.2% to 133,588 units from 96,692 units in 2013, with demand fuelled by accelerating economic growth in the country. GDP is estimated to have expanded by close to 6% last year, compared with just over 5% in the previous year, driven by rising domestic consumption, exports and investment.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Sales of passenger cars, SUVs and MPVs combined increased by 32.4% to 77,009 units last year, from 58,150 units previously. Commercial vehicle sales were 46.8% higher at 56,579 units, from 38,542 units.

Toyota led the overall market with sales rising by close to 23% to 40,820 units. Its best-sellers were the Vios, Fortuner and Innova models, which together accounted for 63% of the brand’s sales. 

Truong Hai (Thaco), which assembles Kias and various other commercial vehicles, reported a sales rise of over 35% to 32,801 units. Third-placed Ford reported a 71% jump in sales to 13,988 units, reflecting strong demand for the Transit minibus/van and the Ranger pickup truck which together accounted for 62% of sales. 

VinaMazda’s sales jumped by 131% to 9,438 units last year, while Honda’s sales rose by 41% to 6,492 units.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact