Ford’s US third-quarter incentive programme called “We Will Rock You” offers customers $1,500 to $3,000 or reduced-rate financing on most remaining 2002 Ford brand cars, trucks and SUVs.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Lowest reduced finance rates are 2.9% on 60-month contracts while rates on 36- and 48-month contracts have been reduced and a combined customer cash and reduced financing rate option is also available on most models.


For returning lease customers, loyalty bonuses of $1,000 to $1,500 are available until September 30 on Ford brand models. The lease loyalty bonuses can be combined with the customer cash rebates or financing rates being offered.


The new incentive programme and lease loyalty bonuses run until September 30 but the Thunderbird and SVT models are excluded.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now