Polestar, Geely owned Volvo Cars' new electric performance brand, has appointed August Wu as the new Polestar China president, reporting to global CEO, Thomas Ingenlath.
August joined Polestar on 1 March from Volvo Cars in Shanghai where he was head of product and offer for the APAC region responsible for local product, specification, pricing and vehicle line management of all products in the APAC region.
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Prior to this, he worked for Volvo in Sweden as business programme leader for the 60 series cars and, before that, held a number of automotive industry focused roles within McKinsey and Company.
Wu's new responsibilities will include Polestar's commercial offer in China, the development of the network of Spaces – the retail environment, as well as increasing brand awareness and consideration in the important market.
"The appointment of Wu is an important step in the development of our team in China. With China being one of the world's fastest developing markets for electrified cars, it's clear that having somebody with a very deep understanding of the market was vitally important," said Ingenlath.
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