China's ride-hail platform Didi Chuxing has announced a strategic partnership agreement with travel site TripAdvisor (China), to gear up its expansion in travel offerings.
The China Daily reports that the partnership targets visitors who want to enjoy convenient travel experiences, aiming at establishing a 'full-service ecosystem covering travel information, scheduling and car-hailing services'.
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To implement the partnership, Didi and TripAdvisor will build offline Didi stations at up to 100 five-star hotels, mainly chosen by TripAdvisor. These stations will be located in destination cities with high demand for car-hailing services, directly connecting hotels with tourist attractions, the report said.
"Didi looks forward to integrating its smart transportation capabilities with robust high-demand travel scenarios to create a more seamless mobility experience for our users, especially when they travel in unfamiliar cities in China," said Yang Jun, vice president at Didi Chuxing.
The report added that in the future, the two companies will jointly introduce more specific car-hailing products, catering to individuals' customised needs.
