It has been reported that Pendragon Plc has strengthened its presence in Germany. The UK’s largest car dealership group , has acquired two leading Jaguar businesses in Munich, for approximately £2.35m (DM 7.5m) in cash. The businesses are being bought from the Auto-Konig Group, a well established luxury motor car dealer in Bavaria. The acquisition now places the group as undoubtedly Germany’s largest Jaguar dealership.
The dealerships are among the top 3 Jaguar dealership groupings in Germany and are based in central Munich and Anzing in the North East of Munich. Plans are afoot for Pendragon to now add Aston Martin sales to the existing Jaguar offering in the central Munich location.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The local management will be staying with the businesses following completion of the transaction.
Trevor Finn, chief excutive of Pendragon, comments that the acquisition reflect the group’s strong world-wide operating relationship with Jaguar. “In Germany we are already the largest Jaguar dealer through our four dealership locations in Frankfurt and Wiesbaden. With this acquisition we are adding the Jaguar territory for the whole of Munich and a portion of south Bavaria.”
