Daimler Trucks has forecast a weak first quarter due to falling orders in Europe and the US with improvement expected only in the second half, division chief Andreas Renschler said.

His comments are similar to those made by Daimler colleague and Mercedes-Benz Cars chief Dieter Zetsche at the Geneva show earlier this month.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

But Renschler added the goal of an 8% operating margin originally targeted for 2013 would be delayed by no more than a year.

“It should be achievable in 2014 at the latest,” he told Reuters at Daimler Truck’s annual press conference in its main manufacturing plant in Woerth.

Registrations of new, heavy duty commercial trucks sank 9.4% in the European Union in 2012 following big falls in Italy and Spain.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact