The BMW Group sold a record 1,668,982 vehicles worldwide in 2011, a 14.2% increase on 2010.
Speaking on the eve of the Detroit auto show, sales chief Ian Robertson, said that BMW wanted “to continue to grow, with balanced sales growth across all continents, and we plan to remain the world’s top selling premium automaker in 2012. Growth will also be driven by the new BMW 3 Series which will be launched worldwide next month. This is the best BMW 3 Series sedan we have ever built and we are confident it will continue this model’s success story.”
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BMW brand sales rose 12.8% in 2011 to reach a total of 1,380,384 vehicles, the best sales level in its history. Mini sales climbed to a record 285,060 vehicles in 2011, an increase of 21.7%. The company notes that the US remains the largest market for Mini, with 57,511 cars sold last year, followed by the U.K. with 50,428. Rolls-Royce sales were a record 3,538 cars (see separate story).
