A survey of Chinese company CEOs with business ties to Japanese companies or brands suggests that many are anticipating that the impact of recent anti-Japan tensions will persist.
Almost half expect a negative impact on their business this year, but 68% predict limited fall-out – a loss of 10% or less of their annual sales, according to Chief Executive China Online’s poll.
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For the moment, the survey organisers say, most respondents plan to maintain a low profile, while conducting “business-as-usual” where possible. However, their main concern is how to survive if anti-Japanese sentiment continues to grow.
