Great Wall Motors will start selling its vehicles in Brazil in 2012, through a local group called CAOA.

CAOA plans to import five Great Wall models for sale from the second half of 2012. The model line is expected to include the Hover sports utility vehicle, local reports said.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

The CAOA group has already started recruiting dealers. Some showrooms will be shared with Hyundai.

Last month, Bloomberg News reported Great Wall had decided to build a factory in Brazil but the automaker’s chairman Wang Fengying did not give the news agency any other details with regards to investment.

The report said the automaker was building the factory in Brazil in order to overcome the recent government decision to raise industrialised products taxes (IPI) on vehicles that do not contain at least 65% of Brazilian made parts.

Great Wall specialises in pickup trucks and already exports left- and right-hand-drive vehicles to global markets including Australia and the Middle East. UK sales are expected to start through IM Group in 2012.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact