Fiat is halting production at its plant in Betim, Minas Gerais state, for two days this month to help reduce the stock of 28,000 vehicles held at the plant and by the country’s 350 dealers, writes Rogério Louro Alves.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


This volume represents about 35 days of Fiat sales in Brazil and is a result of a slump in demand over the last few months.


Shutting the assembly line will reduce stocks by about 3,600 vehicles and is the second time in recent months the lines have been shut down; last July Fiat ordered 2,500 Betim workers off on 10 days’ compulsory vacation.


The Betim plant employs 10,000 and produces all the car models that Fiat builds in Brazil.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact