A prototype of the next-generation Honda Pilot will be unveiled next month at the Detroit motor show.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


American Honda said the prototype “will convey design features of the more boldly-styled, next-generation Pilot and will emphasise authentic SUV styling, clever interior packaging and advanced technologies for safety, fuel efficiency and convenience”.


The current-generation Pilot – built and sold in North America – offers versatile eight-passenger seating and all-weather, medium-duty off-road capabilities. The Pilot has won Car and Driver magazine’s “Best Truck” award for six straight years (2002 thru 2007).


Honda will also show the FCX Clarity hydrogen fuel cell vehicle, introduced at the 2007 Los Angeles motor show and the CR-Z concept vehicle, introduced at Tokyo in October.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact