Fiat will take over its own sales operation in Mexico from the end of June, according to AutoData.
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
For the last two and a half years Fiat sales in Mexico were administered by GM.
According to the report, the company now has headquarters in Monterey, and this new sales operation will import vehicles through a consortium called SKBC.
That is an alliance between the Mexican company Automotores Mundiais and SKBergé, the Chilean/Spanish automobile importer and distributor in Chile, Peru, and Argentina.
Fiat is planning to sell 4,000 cars this year, through a network of 10 dealers.
By 2010 it is targeting a 4% share of the Mexican market.
