Opel’s sales director in Germany, Thomas Owsianski, told dpa-AFX news this week that the brand is looking to maintain a market share of 10% in its home country.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
At the end of June its slice was just below this at 9.7%.
The best month this year was in May when share was 10.5%.
Owsianski said that the launch of the new Spanish-built Corsa and the GM-Daewoo-built Antara SUV later in the year should help.
Like other vehicle manufacturers, Opel is expecting that customers will bring purchases forward ahead of the introduction of a 19% VAT rate from the beginning of next year, but it will affect will a modest increase in sales this year.
The Corsa will make its public debut at the British International Motor Show in London later this month.
The fourth generation model will go on sale across Europe from October.
