South Korean carmaker KG Mobility (KGM) has entered the Myanmar market through a partnership with Super Seven Stars (SSS) Group, launching an electric vehicle (EV) line-up locally.
Under the arrangement, SSS Group – described as Myanmar’s “first private” automobile company – will handle local production and sales of two models, the Torres EVX and Musso EV.
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According to a translated version of the statement, KGM has set a target of supplying 1,000 vehicles to the Myanmar market over the course of this year through the tie-up.
The Myanmar launch represents the initial step in KGM’s broader push into knock-down (KD) operations, a strategy the company intends to roll out in further markets, including Saudi Arabia and Vietnam, in the period ahead.
KGM Chairman Jae-Sun Kwak said: “Myanmar is a growing market with a developing automotive industry, and customers place the utmost importance on practicality and durability, along with automotive design, taking into account road conditions, family travel, and personal business situations.
“This is also a value that KGM has long considered important while developing SUVs and pickups.”
SSS Group, founded in the early 2000s, extends beyond automotive activity into EV charging infrastructure, along with additional business interests spanning food, logistics and agriculture.
On the export side, KGM had shipped a cumulative 40,894 vehicles by the end of July, continuing the growth seen in its export figures from the previous year, which stood as the firm’s “highest” annual performance in over a decade, according to the group.
The Myanmar move follows a separate development last month, when KGM confirmed it had received a $75m investment from Chery Automobile as part of efforts by both firms to deepen their strategic ties in areas including new vehicle development and electrified powertrain technology.
That relationship dates to October 2024, when KGM and Chery signed an initial licensing agreement permitting KGM to draw on Chery’s platforms for its own product development work.
Last December, Samsung SDI entered a memorandum of understanding with KGM covering the joint development of advanced battery pack technology for EVs.